The Lean Product Playbook – How to Innovate with Minimum Viable Products and Rapid Customer Feedback
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
Building a StoryBrand: Clarify Your Message So Customers Will Listen
In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers.
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
From inside Google Ventures, a unique five-day process for solving tough problems, proven at thousands of companies in mobile, e-commerce, healthcare, finance, and more.
Empowered: Ordinary People, Extraordinary Products
EMPOWERED puts decades of lessons learned from the best leaders of the top technology companies in your hand as a guide. It shows you how to become the leader your team and company needs to not only survive but thrive.
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we’re supposed to do it, but nobody seems willing to admit that it’s easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
Running Lean: Iterate from Plan A to a Plan That Works
In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a product/market fit for your fledgling venture.