Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business
Written in an accessible style for data scientists, business analysts, and behavioral scientists, this practical book provides complete examples and exercises in R and Python to help you gain more insight from your data–immediately.
Developer Marketing Does Not Exist: The Authentic Guide to Reach a Technical Audience
To reach a technical audience, you must acknowledge that developer marketing does not exist. Then, once you put away your marketing toolbox, you can begin to authentically engage with developers, a first step towards cultivating future customers.
Continuous API Management: Making the Right Decisions in an Evolving Landscape
The second edition of this book provides maturity models for individual APIs and multi-API landscapes to help you invest the right human and company resources for the right maturity level at the right time.
Design and Build Great Web APIs: Robust, Reliable, and Resilient
From design to code to test to deployment, unlock hidden business value and release stable and scalable web APIs that meet customer needs and solve important business problems in a consistent and reliable manner.
Working Backwards: Insights, Stories, and Secrets from Inside Amazon
Working Backwards is an insider’s breakdown of Amazon’s approach to culture, leadership, and best practices from two long-time Amazon executives―with lessons and techniques you can apply to your own company, and career, right now.
No Rules Rules Netflix and the Culture of Reinvention
Drawing on hundreds of interviews with current Netflix employees and never-before-told stories from his own career, Hastings elaborates on these controversial principles at the heart of the Netflix psyche, which have generated results that are the envy of the business world.
An Everyone Culture: Becoming a Deliberately Developmental Organization
What if a company did everything in its power to create a culture in which everyone—not just select “high potentials”—could overcome their own internal barriers to change and use errors and vulnerabilities as prime opportunities for personal and company growth?
Are Your Lights On?
An entertaining look into the human activity of problem solving, this book tells you how to figure out what the problem really is, determine whose problem it is anyway, and decide whether you really want to solve it.
Super Thinking: The Big Book of Mental Models
The next time you find yourself faced with a difficult decision or just trying to understand a complex situation, let Super Thinking upgrade your brain with mental models.
Radical Candor: How to get what you want by saying what you mean
Radical Candor is the sweet spot between managers who are obnoxiously aggressive on the one side and ruinously empathetic on the other. It is about providing guidance, which involves a mix of praise as well as criticism, delivered to produce better results and help employees develop their skills and boundaries of success.
