Partnering with Five One Labs Startup Incubator
We’re proud to announce our partnership with Five One Labs, an international startup incubator that helps talented entrepreneurs from diverse communities launch their startups. We’ll be working with them to attract speaking opportunities on global event stages, for their founders, but also offering marketing mentoring to any of their wonderful lineup of startups that may need it.
Riding the Pros and Cons of Integrating ERP Systems with E-commerce Platforms
ERP e-commerce integration refers to the process of connecting an e-commerce platform (e.g. WooCommerce) with an ERP system. This allows for a better flow of data and synchronization between the two systems, improving accuracy and minimizing siloes in the process. It also is incredibly resource intense. So we ask is it worth it?
Create a Winning Pitch Deck for your Startup
We’ve worked on pitch decks for investor pitching, in private, and for public pitching events; and of course we’ve built many decks for brand awareness. A great pitch deck for a startup should effectively communicate your business idea, value proposition, and growth potential to investors, potential partners, or any audience.
Designing an Effective Header and Navigation Menu
We’ve designed and developed multiple websites over the years. One of the most key parts of creating a website is designing the navigation menu. A navigation menu is essentially the roadmap for a website, guiding users to the different pages and sections of the site. It’s also indicative of what the business believes in.
Creating a Content Strategy for your Website
Having a content strategy for your website can help you and your brand with thought leadership in your respective field. It’s great for your online footprint, while search engines will serve you more often, in their organic results, ramping up your impressions for specific keywords.
AI-Powered Digital Marketing Tools
Large amounts of customer data need AI-powered digital marketing tools to identify patterns and preferences and thus create highly targeted marketing campaigns that are more likely to resonate with customers.
10+1 Cookie-Free Alternatives to Google Analytics
There are many alternatives to Google Analytics but this article will stick to cookie-free or cookie-less alternatives. The reason we chose these is because we wanted to find a way to respect user privacy and basically be GDPR compliant, serving EEA users and clients.
Why Marketing is Important for a Good Website
Websites are not like a brick and mortar store. Users can ‘come in’ from any webpage. There is no sales assistant to guide them. You need a marketing expert to help you build a successful website that will actually sell your products or brand.
Why Marketers Should be Switching to GA4, ASAP
Universal Analytics will sunset on July 1, 2023. That means your old analytics, if you’re still on Universal Analytics (UA), will stop collecting data and thus you will be missing out on important marketing insights. Insights that you will never get back if you don’t prepare early, as migrating and setting up for event-based analytics takes time and resources. So you should be migrating to GA4 now!
Marketing for an Artificial Intelligence Startup
It’s not enough to build a working AI technology. You also need to tell people about it. Learn everything about how to Reach Out and Market your AI product to the world!
