Digital Marketing & PR | AI Aficionados

Digital Marketing & PR | AI Aficionados

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Maximizing ROAS through measurable marketing is not just about spending more but spending smarter. By avoiding common mistakes, debunking myths, addressing limiting beliefs, and overcoming challenges, small business owners can significantly enhance their marketing effectiveness. Focusing on desired outcomes and employing strategic, data-driven approaches will ensure that your marketing efforts yield the best possible returns. Embrace these principles, and watch your e-commerce business thrive.

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How to become an efficient Content Manager using WordPress and Elementor
Opinion
Kalliopi Fountoulaki

Becoming an Efficient Content Manager using WP & Elementor

Being a content manager (CM) makes you responsible for the freshness, quality, and consistency of a website’s content. It involves tasks such as research, planning, and writing, and a technical know-how is an absolute must to ensure optimal content handling and presentation.

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Why You Should Be Speaking at Tech Conferences
Opinion
Popi Paraschaki

Why You Should be Speaking at Tech Conferences

Why you should be speaking at Tech Conferences all over the world and how we can help get you there. Being invited as a speaker provides credibility about your business as well as showcasing your knowledge of the market and industry. The opportunities for networking and building relations with potential clients is also significant.

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10 awesome andd free AI tools you should know
Opinion
Vicky Tsiachri

7 Awesome and Free AI Tools you Should Know

We collected 7 free artificial intelligence(AI) tools, most of them easy to use, and some more sophisticated like building ML models. We did try to be unique and avoid many of the AI platforms you’ll find in most posts of Best AI Tools.

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How to avoid bad website design
Opinion
Kalliopi Fountoulaki

How to Avoid Bad Website Design

Learning to recognize bad website design is essential for building and maintaining a successful online presence. Let’s see a short list of don’ts, for a website, with a few tips on how to avoid them.

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Top AI/ML Events You Should Not Miss in 2023
News
Popi Paraschaki

Top AI/ML Events You Should Not Miss

Here are the top AI & ML conferences for 2023, which you should be aiming to speak in. Public speaking in major technology events can result in short and long-term impacts, which can lead to a net positive benefit in sales and brand awareness.

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Building a story brand
Book
Kalliopi Fountoulaki

Building a StoryBrand: Clarify Your Message So Customers Will Listen

In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers.

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Popi Paraschaki

SXSW PanelPicker: Vote How To Hack Your People

We are thrilled to nominate the fascinating topic of How To Hack Your People – Empower Teams To Navigate New Tech, and Dr. Deborah Gilboa (aka Dr. G) for a wonderful speaking opportunity at SXSW 2024. VOTE for her now!

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Digital Giraffes partners with FiveOneLabs
Vicki Kolovou

Partnering with Five One Labs Startup Incubator

We’re proud to announce our partnership with Five One Labs, an international startup incubator that helps talented entrepreneurs from diverse communities launch their startups. We’ll be working with them to attract speaking opportunities on global event stages, for their founders, but also offering marketing mentoring to any of their wonderful lineup of startups that may need it.

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Create a Winning Pitch Deck for your Startup
Vicki Kolovou

Create a Winning Pitch Deck for your Startup

We’ve worked on pitch decks for investor pitching, in private, and for public pitching events; and of course we’ve built many decks for brand awareness. A great pitch deck for a startup should effectively communicate your business idea, value proposition, and growth potential to investors, potential partners, or any audience.

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Designing an Effective Header and Navigation Menu
Vicki Kolovou

Designing an Effective Header and Navigation Menu

We’ve designed and developed multiple websites over the years. One of the most key parts of creating a website is designing the navigation menu. A navigation menu is essentially the roadmap for a website, guiding users to the different pages and sections of the site. It’s also indicative of what the business believes in.

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Creating a content strategy for your website
Vicki Kolovou

Creating a Content Strategy for your Website

Having a content strategy for your website can help you and your brand with thought leadership in your respective field. It’s great for your online footprint, while search engines will serve you more often, in their organic results, ramping up your impressions for specific keywords.

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